Meyer to Industry: Value Content

摘要

Until the TV industry operates in ways that collectively promote the value of its content, it is tossing money and premium content down the drain. So said Warner Bros. Chairman and CEO Barry Meyer, speaking at the Broadcasting & Cable/Multichannel News OnScreen Media Summit Oct. 21 in New York.rn"Something of value is generally not given away for free," Meyer said during a keynote address and Q&A with B&C Executive Editor Melissa Grego. "Just because a consumer is watching on a mobile device or a Website doesn't mean it costsrnany less to produce the content."