REBECCA GLASHOW: Bridging the Divide

摘要

Discovery channel roped in major ratings for Nik Wallenda's high-wire walk across the Grand Canyon in June, but Discovery Communications' own Rebecca Galshow has mastered her own kind of tightrope walking as senior VP of digital media distribution. Tasked with growing the nonfiction media company's program distribution business, Glashow has to balance expanding viewers' access to Discovery content on alternative platforms with maintaining the programmer's relationships with traditional MVPDs. She helped transition the company partnering with over-the-top providers, constructing Discovery's first streaming deal with Netflix in 2011 to make library episodes available from shows such as TLC's SayYes to the Dress and Animal Planet's River Monsters, and followed it up in 2012 with a similar deal with Amazon Prime Instant Video.