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PepsiCo meets 2015 goals

机译:百事可乐实现2015年目标

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Purchase, N.Y.-based PepsiCo Inc. reported organic revenue growth of 4 percent for the fourth quarter of 2015 and 5 percent for the full year. "We are happy to report that we met or exceeded every financial goal we set for 2015, demonstrating consistent performance in the face of volatile macros," PepsiCo Chairwoman and Chief Executive Officer Indra Nooyi said in a statement. "Our portfolio has been strategically designed to weather the current macroeconomic challenges. Our results reflect the balance of our brand portfolio, geographic footprint, consistent marketplace execution and a relentless focus on productivity. While facing the challenges of a choppy macroenvironment, we continued to make thoughtful investments in our future. By making investments in our brands, product innovation and supply chain, we have fortified our business for sustained growth. Notably, we increased advertising and marketing expense as a percentage of sales by 40 basis points for the full year and 85 basis points in the fourth quarter.
机译:总部位于纽约州普勒斯的百事可乐公司(PepsiCo Inc.)报告称,2015年第四季度有机收入增长了4%,全年增长了5%。百事可乐(PepsiCo)女董事长兼首席执行官Indra Nooyi在一份声明中说:“我们很高兴地宣布,我们达到或超过了我们为2015年设定的每个财务目标,这表明在面对不稳定的宏指令的情况下,其表现一直稳定。 “我们的产品组合经过战略性设计以应对当前的宏观经济挑战。我们的结果反映了我们品牌组合,地理足迹,一致的市场执行力和对生产力的不懈关注的平衡。在面对动荡的宏观环境的挑战的同时,我们继续做出努力通过对品牌,产品创新和供应链的投资,我们加强了业务的持续增长,特别是,我们将广告和营销费用占销售额的百分比提高了40个基点,第四季度为85个基点。

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    《Beverage industry》 |2016年第3期|9-9|共1页
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