Beer market experiences mixed results

摘要

The article reports on the mixed sales witnessed by the U.S. beer industry in 2017, with reference to a report by market research firm Nielsen Co., titled "The State of the U.S. Beer Market." The report noted that beer sales benefitted more from pricing strategies than consumption trends. Mintel Group Ltd.'s October 2017 report "Beer and Craft Beer--US," revealed that compared to other alcoholic beverage categories, a higher percentage of beer consumers reported drinking less beer in 2017.