Agency: Ogilvy & Mather, Chicago TV spot "Gordon & Taylor" Launch date: March 2012 Creative credits: Chief creative officer Joe Sciarrotta; copywriters: Geoff Berg, Mark Bruker, Terry Cosgrove, Matt Peabody; art directors: Chuck Taylor, Tom Newsom; management supervisor Charles Brandl; producer Cary Potterfield; executive group director Cathy Francque Why we liked it: Fictional company Gordon & Taylor wins at everything-except basketball.
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