Exploring Boaters' Environmental Views for a Marine Conservation Campaign

摘要

This article reports on formative research as part of a broader interdisciplinary campaign to increase voluntary environmentally responsible boating in a local lagoon. A telephone survey was conducted with a sample (N = 404) of targeted boaters to explore their views on the environmental issue and motivations to perform the desired behavior. Results reveal over half of respondents were unaware of the environmental damage caused by recreational boating but were somewhat concerned. Importantly, many believe they are able to engage in environmentally responsible boating and that it would help to protect this marine ecosystem. The article concludes by discussing scholarly and practical contributions and future research considerations.