ZIPS' jitterbug jingle

摘要

ZIPS Dry Cleaners recently launched a TV and digital advertising campaign with a refreshed tagline, "The Real Deal," which serves as a double entendre reflecting both the value pricing and quality service it offers, the company reports. TV spots show jitterbug dancers twirling through a variety of outfits from casual clothing to formal wear, reflecting the broad array of garments that ZIPS can accommodate, the company says.