Serving Online Customers: Lessons for Libraries From the Business World

摘要

In this book, the author, D. A. Barclay, approaches the "libraries as a business" notion with a twist. He acknowledges the philosophical and mission differences between businesses and libraries, but he recognizes the operational functions that both have in common in providing online services. He also opts to not examine business models that libraries might adapt to their environments, but he rather draws on business research literature to illustrate the lessons that might help libraries provide better online services. This approach allows readers to reflect and draw their own conclusions between what Barclay is presenting and their experiences.