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Experiences in Conducting Participatory Communication Research for HIV Prevention Globally: Translating Critical Dialog into Action through Action Media

机译:在全球范围内开展参与式传播研究以预防艾滋病毒的经验:通过行动媒体将关键对话转化为行动

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摘要

ProblemDeveloping communication to support health and well-being of vulnerable communities requires a multifaceted understanding of local perspectives of contextual challenges and potentials for change. While participatory research enhances understanding, robust methodologies are necessary to translate emerging concepts into viable communication approaches. Communicators and change agents need to clarify pathways for change, barriers and enablers for change, as well as the role, orientation, and content of communication to support change. While various approaches to participatory action research with vulnerable communities have been developed, there is a dearth of methodologies that address the formulation of communication concepts that can be applied at scale.
机译:问题发展交流以支持弱势社区的健康和福祉需要对当地背景下的环境挑战和变化潜力的观点有多方面的理解。参与式研究可增进理解,但必须采用可靠的方法将新兴概念转化为可行的交流方法。沟通者和变革推动者需要阐明变革的途径,变革的障碍和促成因素,以及支持变革的沟通的角色,方向和内容。尽管已经开发了各种与弱势社区进行参与式行动研究的方法,但缺乏解决可大规模应用的交流概念的方法。

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