随着文化单位体制变革的展开，以市场需求为导向的文化产品创作模式以逐渐形成，且也深刻影响着广西北部湾经济区的艺术设计产业的发展。艺术设计产业所涵盖的经济内容十分丰富，其中不仅包括传递艺术设计，还包含了产品艺术和环境艺术设计，这些都深深的植根于民众的日常生活之中，也从而形成了推动区域经济发展的内生动力。通过文章中课题组的研究，图腾文化元素在艺术设计中的应用解决了在传达艺术设计中的应用、在产品艺术设计中的应用，以及在环境艺术设计中的应用等问题。%With the reform of cultural institutions, the market-oriented creation mode of cultural products has gradually come to work, having increasingly deep impact on the development of art design industry in the Northern Gulf Economic Zone in Guangxi. The art design industry covers rich economic elements, including the passing of art designing ideas, the art of the product and its environmental art design. These artistic elements are just deeply rooted in the everyday life of the ethnic people and, thus, make the endogenous driving force to promote the regional economic development there. The authors of this research project about the function of totem culture elements have found their solutions to the relevant practical problems in passing of art designing ideas, the art of the product and its environmental art design as well.
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