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陕西文化传播力提升路径研究

     

摘要

要走具有陕西特色的发展之路,就必须发挥陕西文化辐射力和影响力,发挥文化的先行作用.陕西文化的塑造,要通过文化内容和传播形式两方面来进行,通过充分挖掘传统文化资源中的陕西元素、建设先进的文化传播平台、加强红色文化的传播、推进旅游品牌建设、加强"一带一路"沿线教育文化交流、发挥中心城市辐射作用等方面,着力塑造和提升陕西文化新形象.%If we want to take the road of development with Shaanxi characteristics, we must give full play to the radiation and influence of Shaanxi culture and give play to the role of culture in advance. The shaping of Shaanxi culture should be carried out in two aspects: cultural content and form of communication. Through full excavation, efforts should be made to fully tap the Shaanxi elements in traditional cultural resources, build advanced cultural communication platforms, strengthen the dissemination of red culture, Promoting tourism brand building, strengthen educational exchanges between the"one belt and one road", and giving play to the radiation of central cities. And enhance the new image of Shaanxi culture.

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