论新媒体视野下的电视编导职业素养

摘要

In the era of new media, along with the network TV, mobile TV, weibo, the rapid rise of the emerging media such as micro letter, brings the traditional media a strong impact, TV media are encountering unprecedented pressure.In order to adapt to the new media era, television playwright-director should be im-proved on the basis of their own quality, pursuing new and change, including strengthening their responsibility consciousness, enhancing the consciousness, independent thinking and innovative spirit, make TV show posi-tive and new trend of media convergence, in order to improve the competition of TV news and ratings, and ex-pand the development space of TV media.%在新媒体时代，网络电视、手机电视、微博、微信等新兴媒体的迅速崛起给传统媒体带来强烈冲击，电视媒体正遭遇前所未有的生存压力。为适应新媒体时代环境，电视编导应在已有基础上提升自身素质，求新求变，包括强化自身责任意识、提高新闻意识、保持独立思考和创新精神，积极使电视节目与新媒体趋势融合，以提高电视节目的竞争力和收视率，拓展电视媒体的发展空间。