News media information transmission plays an important role in the crisis management.This paper introduces its features: speed,high coverage and vividness and we should make full use of these advantages to promote its functions: reporting the news and transmitting information;reflecting public sentiment and guiding public opinion;relieving public opinion and Proceed with confidence;transmitting knowledge and promoting education;providing platform to discuss,and public information and supervision.%新闻媒体信息传播在我国公共危机管理中有重要的作用。文章认为,新闻媒体的信息传播具有信息速度快、覆盖面广、形象生动的特点,所以应充分利用其优势,发挥其在公共危机管理中的功能:报道新闻,传递信息;反映舆情,引导舆论;缓释舆论,坚定信心;传递知识,促进教育;提供平台,便于讨论;公共信息,加强监督。
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