建设性思维在新闻报道中的运用与探索--以2013年浙江余姚特大水灾报道为例

摘要

Based on the comparison of the different reports on the devastating flood happened in Yuyao Zhejiang, this article further explores the mechanisms and communication concepts between media responsibility and public accountability, network public opinion monitoring and warning guidance services, report balance and humanistic care. The article argues that the media practitioners should use constructive thinking in reflecting the community’s consensus.%通过对多家媒体在2013年10月浙江余姚特大水灾的报道进行比较，分析不同议题设置所体现出建设性思维的差异化特征，进一步探讨传媒责任与“公众问责”、网络舆情监测与预警引导服务、报道平衡与人文关怀等方面的传播理念与机制，提出媒体从业人员要做凝聚社会共识的“建设者”的观点，以及建设性思维在新闻报道中的路径，即创新思维、制定预案、资源整合、培训保障等。