Based on the Semantic Differential Scale,method of“SD”,one of the research techniques,has been drawn more attention to the designers.By Introducing the connection between method of “SD” and daily-used glassware,it will make a confinement on the designing procedures in terms of sample produce, collection and design of the Kansei vocabularies,investigated objects.Meanwhile,the Kansei‘s informa-tion of the consumer to the product will be collected in order to arrive at the relative model between prod-uct factors and Kansei’ s semantics.Finally,in accordance with designing plan,the product can necessari-ly conform to potential need of consumers and research fruits have an effective reference on the product R&D.%“SD”法作为一种工程研究方法,以语义差异量表为基础,应用在产品研发中逐渐受到设计师的重视。在主要介绍“SD”法与日用玻璃器皿设计之间衔接性的基础上,从样本制作、感性词汇收集与设计、调查对象等方面对设计步骤进行了约束和界定。同时,把消费者对产品的感性信息进行量化,并应用数据进行统计和整理,得出产品元素与感性语意之间的关系模型。最后,从设计方案上看,设计出的产品能够符合消费者的潜在需求,其研究结果对产品研发将有很大参考。
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