论构建中国金融企业文化的路径选择

摘要

Under the background of economic and financial globalization,the financial enterprises of China are facing increasingly strong competition.The financial enterprises want to be the winners in the intense competition,in addition to expanding business,setting up and creating good enterprise cultures of the personality and characteristics is a realistic choice.%在经济金融全球化的背景下,中国的金融企业面临着日益加大的竞争压力,要在激烈的市场竞争中取胜,除了不断拓展业务外,建立和创新富有个性和特性的优秀的企业文化,是金融企业在竞争中立于不败之地的现实选择。