防御性思维与行为惰性视角析企业失败成因

摘要

首先,提出了战略决策者防御性思维模式的概念,从行为经济学角度分析了战略决策者防御性思维的成因.其次,基于行为惰性理论,将行为惰性细分为积极行为惰性和消极行为惰性两种形态,描述了防御性思维与行为惰性之间的关系.最后,基于前面的研究构造出战略决策者防御性思维、行为惰性与企业失败之间的关系模型,并就人力资本开发过程中如何突破战略决策者防御性思维与消极行为惰性困境提出对策建议.%Firstly, the article puts forward decision-makers' defensive reasoning and analyzes the causes of defensive reasoning from the perspective of behavioral economics. Secondly, it classifies action inertia into the positive and the negative on the basis of the related theory, and describes the relationship between defensive reasoning and action inertia. Finally, it constructs a relational model among strategic decision-makers' defensive reasoning, action inertia and corporate collapse on the basis of the preceding investigation, and proposes some countermeasures to break through the trap of strategic decision-makers' defensive reasoning and negative action inertia in the process of developing human capital.