In recent years, Shaanxi has been seeking transformation and development, and is committed to turning tourism into a new pillar industry in Shaanxi Province, and making it a breakthrough in the transformation and upgrading of Shaanxi, thus creating a big province of cultural tourism. The intangible cultural heritage of Shaanxi province is rich in tourism resources, has unique advantages in competition, and has broad market prospects. Due to the late start of tourism development, low attention, there is a certain degree of lack. The distribution of Shaanxi province intangible cultural heritage tourism resources space, while using the network text analysis of tourists' perception, that should pay more attention to tourists' perception and feedback, improve visitor identity, thus put forward the Shaanxi province intangible cultural heritage tourism development pattern.%陕西省近几年谋求转型发展,致力于将旅游业转换成为陕西省新兴支柱产业,并使其成为陕西转型升级的突破口,进而打造文化旅游大省.陕西省非物质文化遗产旅游资源丰富,在竞争中独具优势,市场前景广阔.因旅游开发起步晚,关注度低,存在着一定程度的欠缺.文章通过研究陕西省非物质文化遗产旅游资源的空间分布,同时采用网络文本分析法分析游客感知,认为应更多的关注游客认知与反馈,提高游客认同感,从而提出陕西省非物质文化遗产旅游的开发模式.
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