高等医学院校图书馆智力支持“微健康”信息传播的新作为

摘要

微信、微博、微视频等新媒体技术的发展为健康信息的传播提供新手段的同时，网络的虚假健康信息泛滥成灾。在“互联网+医学科普”的科学健康传播理念下，医学高校图书馆可以发挥强大的医学知识智力优势，依托微信公众账号建立权威的“微健康”信息发布平台，提供健康资讯推介、健康咨询个性化服务、馆藏图书借阅服务、深度学习辅助服务等的一站式服务功能，承担起为社会公众提供权威、优质、高效网络医药信息服务的职责和义务。%While the development of new media technologies like WeChat,MicroBlog and MicroVideo are provi-ding new methods for the dissemination of health information,false health information also prevails on the inter-net.Under the concept of scientific publication marked as “internet plus popularization of medicine”,libraries from the medical university can utilize their advantage in medical knowledge and establish authorized platform of micro-health information based on public account in WeChat.This platform would enable the libraries to provide personal-ized service in terms of health news and consultation,books borrowing,and additional service for in-depth learning in a manner of one-stop service.Then the libraries would shoulder the responsibility and obligation of providing author-ized,premium and high-efficient on-line health information.