The television is still the age of the Internet social media main mode of transmission.With audio-visu-al, audiovisual integration, wide spread the airspace, share the big TV transmission of the core elements such as time domain, to gansu province cultural heritage protection and inheritance of the process to a new stage of develop-ment, can play out in gansu province of the construction of“Chinese civilization inheritance innovation zone”good media publicity, let all mankind to share the cultural heritage of the gansu deep mining research, more, faster de-livery and popularize knowledge of cultural heritage, the TV media is crucial and practical proposition.%拥有声像兼备、视听觉融合、传播空域广、共享时域大等核心要素的电视传播,依然是互联网时代的社会媒介主要传播方式,它能够将甘肃的文化遗产保护与传承进程推进到崭新的发展时期,能够发挥出甘肃“华夏文明传承创新区”建设的良好媒体宣传意义,让全人类共享甘肃的文化遗产深层次挖掘研究成果,更多、更快地传递和普及文化遗产知识,这就是电视媒体的关键性、实践性命题。
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