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The influence of looking backward versus forward on goal pursuit.

机译:向后看与向前看对目标追求的影响。

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摘要

This dissertation examines how looking backward and focusing on what one has accomplished so far ("to-date actions") versus looking forward and focusing on what one has yet to accomplish to attain a goal ("to-go actions") influences his or her subsequent goal pursuit.;Specifically, Chapter 1 identifies two factors that increase the motivation to adhere to a goal: goal commitment and lack of goal progress. When people ask about commitment, focusing on what they have accomplished (to date) signals to them high commitment and increases motivation. Conversely, when commitment is certain and people ask about goal progress, focusing on what they have yet to accomplish (to go) signals to them lack of progress and increases motivation. Accordingly, four studies show that emphasizing to-date information increases goal adherence when commitment is uncertain---that is, when participants study for a relatively unimportant exam, consume luxuries, fulfill a desire, and make first-time contributions to a charity. Conversely, emphasizing to-go information increases goal adherence when commitment is certain---that is, when participants study for an important exam, consume necessities, fulfill a need, and make repeated contributions to a charity.;Chapter 2 explores people's pursuit of a series of progressive goals that form a "goal ladder." In a goal ladder, there is often a trade-off between expressing a higher level of aspiration and being satisfied with the present goal. I predict that a focus on upcoming actions (to go) increases the value of goal completion and moving toward a more advanced goal, whereas a focus on completed actions (to date) increases the value of pursuing the present goal. I find support for this prediction across several goal domains, ranging from moving up the academic and the professional ladder to advancing to a higher level on simple, computerized tasks. I also find that people spontaneously attend to information about to-go actions more than to-date actions to motivate higher levels of aspiration.
机译:本文研究了回顾和关注一个人到目前为止已经完成的事情(“最新行动”)与展望和关注一个人尚未完成的目标达成目标(“待采取的行动”)如何影响他或他她随后进行的目标追求。具体来说,第1章确定了两个增加坚持目标的动机的因素:目标承诺和缺乏目标进度。当人们问起承诺时,专注于自己(迄今为止)所取得的成就就向他们表明了高度的承诺并增加了动力。相反,当确定承诺并且人们询问目标进度时,将重点放在他们尚未完成(要做)的事情上,这标志着他们缺乏进度并增加了动力。因此,四项研究表明,在承诺不确定的情况下,即当参与者学习相对不重要的考试,消耗奢侈品,实现愿望并为慈善事业做出首次贡献时,强调最新信息可以提高目标的遵守率。相反,强调承诺时,即刻即进即走,即参与者参加重要考试,消费必需品,满足需要并为慈善事业做出反复贡献时,强调走出去的信息会增加目标的坚持性。第二章探讨人们对慈善事业的追求。形成“目标阶梯”的一系列渐进目标。在目标阶梯中,通常在表达更高的愿望与满足当前目标之间进行权衡。我预测,将重点放在即将采取的行动上将增加目标完成并朝更高级目标迈进的价值,而将重点放在已完成的行动上(迄今为止)将增加追求当前目标的价值。我发现在多个目标领域都支持这种预测,从提升学术和专业水平到在简单的计算机化任务上提升到更高的水平。我还发现,人们自发地关注有关采取行动的信息,而不是为了激励更高水平的愿望而采取的最新行动。

著录项

  • 作者

    Koo, Minjung.;

  • 作者单位

    The University of Chicago.;

  • 授予单位 The University of Chicago.;
  • 学科 Business Administration Marketing.;Psychology Social.;Psychology Experimental.
  • 学位 Ph.D.
  • 年度 2009
  • 页码 98 p.
  • 总页数 98
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类 贸易经济;社会心理、社会行为;心理学;
  • 关键词

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