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Essays on vertical structure, technology competition, and vertical foreclosure.

机译:关于垂直结构,技术竞争和垂直止赎的论文。

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摘要

In three related essays, this dissertation examines the issues of vertical market structure, network externalities, and foreclosure. The first essay examines some downstream firms' motivation of forming a technology coalition to block an up-stream technology provider from gaining dominance. Using the notion of coalition proofness, I show that in the presence of an existing upstream technology provider, there exist equilibria in which a subset of downstream firms develop an alternative technology and license it to their downstream rivals. By so doing, the downstream suppliers foreclose the upstream firm from the market. The second essay examines an upstream firm's strategic decision to divest its downstream production division, with the aim of establishing its technology as a de facto standard. Divestiture in this context serves as a commitment of not foreclosing the independent downstream firms in the future and thus facilitates the technology provider's efforts in attracting licensees. In the third essay, I provide new empirical evidence of vertical foreclosure in US cable television market. By using the latest data of 2004, I show that the vertically integrated cable operators are less likely to carry their rivals' program services. In addition, conditional on its rivals' networks are carried, the integrated cable operators are more likely to position them in a way such that they cannot reach the largest possible audience. In summary, in spite of the significant changes taken place in the industry during the past decade, vertical foreclosure remains a persistent phenomenon in the US cable television market.
机译:在三篇相关文章中,本文研究了垂直市场结构,网络外部性和止赎问题。第一篇文章考察了一些下游企业形成技术联盟的动机,以阻止上游技术提供商获得主导地位。使用联盟证明的概念,我表明在存在现有上游技术提供商的情况下,存在着一定的均衡,在这种均衡中,一部分下游公司开发了替代技术并将其许可给下游竞争对手。这样一来,下游供应商便将上游公司拒之门外。第二篇文章探讨了上游公司剥离其下游生产部门的战略决策,目的是将其技术确立为事实上的标准。在这种情况下,所有权剥离是未来不排斥下游独立公司的承诺,从而促进了技术提供者在吸引被许可人方面的努力。在第三篇文章中,我提供了美国有线电视市场垂直止赎的新经验证据。通过使用2004年的最新数据,我表明垂直整合的电缆运营商不太可能提供其竞争对手的节目服务。此外,如果以其竞争对手的网络为条件,综合有线运营商更有可能以无法覆盖最大受众的方式进行定位。综上所述,尽管在过去十年中行业发生了重大变化,但垂直止赎仍然是美国有线电视市场的一个长期现象。

著录项

  • 作者

    Chen, Dong.;

  • 作者单位

    Indiana University.;

  • 授予单位 Indiana University.;
  • 学科 Economics Commerce-Business.; Mass Communications.
  • 学位 Ph.D.
  • 年度 2005
  • 页码 157 p.
  • 总页数 157
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类 贸易经济;传播理论;
  • 关键词

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