《新媒体环境下传统媒体的转型战略研究》英译实践报告

摘要

本文是一篇汉译英翻译实践报告，源语内容选自《新媒体环境下传统媒体的转型战略研究》一书，该书为国家社会科学基金重点项目“新媒体环境下传统媒体的转型战略研究”(项目批准号：13AXW006)研究成果，有一定的权威性。本翻译实践选取了该书第二章“互联网及其对传媒业的影响”为源语文本。　　在本翻译报告中，笔者首先对源语内容、项目背景、翻译工具准备及翻译困难点进行分析，总结出源语文本的翻译困难点主要有术语、流水句、主动语态。鉴于源语内容为报告类文本，翻译文本语言应客观，向目的语读者展示新媒体环境下传统媒体的转型战略的中国智慧。在交际翻译理论的指导下，采用阐译法、意译法处理术语翻译上的困难；顺译法、增词减词法等处理流水句翻译的困难，及改变语态、使用地道表达的方法处理主动语态的翻译难点。　　通过此翻译实践，笔者认为，在传媒类研究报告翻译这一文本类型中，交际翻译理论有着很大的实践指导作用，为了符合目的语读者的阅读习惯，让我国传媒业研究报告更好地发挥国际影响力，必须对传媒业研究报告翻译不断改进。

目录

声明

Chapter 1 Introduction

1.1 Background of the Report

1.2 Purpose and Significance of the Report

1.3 Structure of the Report

Chapter 2 Process of the Translation Practice

2.1 Preparation before the Translation

2.1.1 Understanding the Style of the Source Text

2.1.2 Preparation of Background Knowledge

2.1.3 Preparation of Translation Tools

2.1.4 Theoretical Basis: Communicative Translation

2.2 Process of the Translation

2.2.1 Comprehension of Terms in the Source Text

2.2.2 Representation in the Target Text

2.3 Quality Control after the Translation

2.3.1 Proofreading of the Translation

2.3.2 Polishing of the Translation

Chapter 3 Difficulties in Translating the Source Text

3.1 Difficulties in Professionalism andAccuracy of Terms Translation

3.2 Difficulties in Cohesion and Coherence of Run-on Sentence Translation

3.3 Difficulties Caused by Dominance of Active Voice

Chapter 4 Methods Adopted in Translating the Source Text

4.1 Methods of Translating the Terms

4.1.1 Explanation

4.1.2 Free Translation

4.2 Methods of Translating Run-on Sentences

4.2.1 Linear Translation

4.2.2 Amplification and Deletion

4.2.3 Combination

4.2.4 Conversion of Parts of Speech

4.2.5 Adjustment of Original Sentence Structure

4.3 Methods of Translating Active Voice Sentences

4.3.1 Conversion of Voice

4.3.2 Use of Idiomatic Expressions

Conclusion

参考文献

致谢

Appendix A 翻译自评

Appendix B 导师评语

Appendix C 翻译实践