声明
Chapter One Introduction
1.1 Background Putting forward the Problem
1.2 Statement of the Problem
1.3 Objectives
1.4 Significance of the Study
1.5 Organization of the Study
1.6 Scope and Limitation of the Study
Chapter Two Literature review
2.1 Model Introduction
2.2 Service Quality and Airline Services
2.2.1 Service Quality
2.2.2 The Importance of Service Quality in Airline Services
2.2.3 Airline Service Quality
2.3 Customer Satisfaction and Customers Loyalty
2.3.1 Customer Satisfaction
2.3.2 Customer Loyalty
2.4 Satisfaction, Service Quality and Customer Loyalty
2.4.1 The Relationship between Satisfaction and Service Quality
2.4.2 Relationship between Service Quality and Customer Loyalty
2.4 Satisfaction and Service Quality
Chapter Three Methodology
3.1 Research Approach
3.2 Research Design
3.3 Sampling Method and Sample Size
3.4 Data Collection Method
3.5 Data Analysis Method
3.6 Description of the Study Area
Chapter 4 Result and Discussion
4.1 Data Sample Information
4.2 Service Quality Measurement
4.3 Analysis of Service Quality and Passengers’ Satisfaction
4.4 Describing the Findings
4.5 Customer satisfaction in Ethiopian Air Lines
Chapter Five Conclusion and Recommendation
5.1 Conclusions
5.2 Recommendations
参考文献
Appendix A. Questionnaire
Appendix B. Overall Mean Index
致谢
河北地质大学;