声明
1 Introduction
1.1Research Background
1.2.1Research Objective
1.2.2Research Significance
1.2.3 Theoretical Framework
2Crowdfunding and Cultural Dimensions
2.1.1 Definition
2.1.2 History
2.2 Crowdfunding Applications
2.3.1 Benefits
2.3.2 Risks
2.4.1Chinese Crowdfunding Platforms
2.4.2U.S. Crowdfunding Platforms
2.5.1 Similarities
2.5.2 Differences
2.5.2ATI: Areas to Improve
2.6Crowdfunding Project Success Factors
2.7.1Global Transition
2.7.2History of Foreign Investment in China
2.7.3China’s Point of View
2.8.1 Definition
2.8.2Cultural Dimensions: China and U.S.
3Research Question and Hypothesis
3.1Research Question
3.2 Hypothesis
4 Methodology
4.1.1 Overview
4.1.2China Data Sourcing
4.1.2U.S. Data Sourcing
4.2Coding Data
4.2.1Coding Project Success Data
4.2.2 Coding Cultural Dimension Data
4.2.3Recording Data: Project Success Factors
4.2.4Recording Data: Cultural Dimensions
4.2.5Coder Reliability Test
4.3 SPSS Methodology
4.3.1Testing Factors of Project Success
4.3.2Comparing Cultural Dimension Data
5Preliminary Results and SPSS Descriptive Statistics
5.1Preliminary Results
5.1.1Inter Coder Reliability Observations
5.1.2Factors of Project Success Data Averages
5.1.3Cultural Dimension Data Averages
5.1.4Discussion of Preliminary Results
5.2SPSS Descriptive Statistics
5.2.1SPSS Inter Coder Reliability
5.2.2SPSS Multiple Regression Factors of Project Success
5.2.3SPSS Chi-square Cultural Dimensions
5.2.4SPSS Project Success Discussion
5.2.5SPSS Cultural Dimension Discussion
Conclusion
参考文献
Dalian University of Technology Copyright Use Authorization of Master Degree Dissertation
大连理工大学学位论文版权使用授权书
