LED Market Transformation: Managing the Second Phase.(PPT)

摘要

Market adoption of LEDs much slower than anticipated. Market needed convincing, learn how to use Technology etc Do not underestimate the emotional factor Emphasis on listening, persuasion, communication and education. Logistics become a key success factor Short product lifecycles demand tight logistical control Long component lead times Product roadmaps need to be based on market needs. Importance of making affordable LED systems. LED light engines should not be over-specified for the application. Cost down roadmaps vital. Changes in company structures and way of working far reaching. Continuous company re-organisation and evaluation. Different skill sets and mind set