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Research and Construction of the Enterprise Competitive Intelligence System

机译:企业竞争情报制度的研究与构建

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摘要

In the era of rapid growth and high competition, a company must possess an information/knowledge advantage in order to hold the upper hand in the industry. Therefore, the company has to continuously monitor its competitors in order to get enough information and convert the information into competitive knowledge. Although information technology has been used in many areas and has many successful examples, it is rarely the case that information technology was used for the task of competitor intelligence. Accordingly, this study describes the Enterprise Competitive Intelligence System. Competitive Intelligence (CI) is one of the key factors for enterprise risk management and decision support. However, the functions of Competitive Intelligence are often greatly restricted by the lack of sufficient information sources about the competitors. Competitive Intelligenceaims to monitor a firm's external environment for information relevant to its decision-making process. The article describes the concept and the functions of the Enterprise Competitive Intelligence System, discusses the principle of its construction, and also discusses the construction process and the awareness of CI.
机译:在快速增长和高竞争的时代,公司必须拥有信息/知识优势,以便在该行业中举行占上风。因此,公司必须不断监控其竞争对手,以获得足够的信息并将信息转换为竞争知识。虽然信息技术已被使用在许多领域并具有许多成功的例子,但很少是信息技术用于竞争对手智能的任务的情况。因此,本研究描述了企业竞争情报系统。竞争情报(CI)是企业风险管理和决策支持的关键因素之一。然而,竞争情报的功能往往受到竞争对手缺乏足够的信息来源的极大限制。竞争智能广告,以监控公司的外部环境,以获取与其决策过程相关的信息。本文介绍了企业竞争情报系统的概念和功能,讨论了其建设的原则,并讨论了建筑过程和CI的认识。

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