Improving Students' Motivation and Learning Creativity Through Mind Mapping Learning Method

摘要

Saturation in learning is one of the problems that lead to a decrease in student motivation in learning Consumer Behavior, which must be found a solution. The mind mapping method that is applied in the course of Consumer Behavior can be an alternative solution to overcome it. The aim of this study was to obtain an overview of the implementation of learning by using mind mapping method in increasing the motivation and students' creativity in fourth semester academic year 2018/2019 Department of Economics Education Programme in Universitas Negeri Padang on Consumer Behavior subject. Data was taken from students of the Consumer Behavior subject section 201810530105 with classroom action research (PTK). To get complete data, this study uses a qualitative approach to retrieve, analyze, and process data and information that will be made to answer the problem being studied. The results showed that the implementation of mind mapping method on Consumer Behavior could: (1) can increase students' learning motivation, (2) can increase students' activity, and (3) can improve students' learning creativity.