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Multimodal Discourse Analysis of Posters

机译:海报的多峰话语分析

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摘要

Multimodality contains a variety of modal symbols in different communication environments. As a brand-new language analysis method, it enriches and expands the traditional ways of language expression and social communication to a certain extent. In this research, film posters are taken as the research object to study the reproductive, interactive and compositional meaning of visual grammar by combining the multi-modal discourse analysis theory. Through the comparative research on the posters about three western films, including "Il buono, il brutto, il cattivo", "Once Upon a Time in the West" and "High Noon", it is hoped to help people improve their ability to read the multimodal discourse of film posters and provide a more comprehensive perspective for the appreciation of film posters.
机译:多模包含不同通信环境中的各种模态符号。 作为一个全新的语言分析方法,它在一定程度上丰富了传统的语言表达方式和社交沟通方式。 在这项研究中,通过组合多模态话语分析理论研究视觉语法的生殖,交互性和组成含量的研究对象。 通过对三个西部电影的海报的比较研究,包括“IL Buono,IL Brutto,IL Cattivo”,“曾经在西方的时间”和“高中”,希望有助于人们提高他们的阅读能力 电影海报的多峰话语,为薄膜海报的欣赏提供更全面的视角。

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