Research on the Education of Online Consumption Concept for College Students in the New Era of China

摘要

In the new era, consumption will further play its fundamental role in promoting national economic development and creating a better life. At present, network consumption has become a major consumption pattern. College students, as a part of China's national consumer groups, whose consumption habits and consumption concepts have a significant impact on the consumption habits and concepts of the whole society. Currently, college students' online consumption concept in the new era harbors both positive and negative effects. This paper analyzes the current situation of college students' consumption and also the causes and countermeasures of college students' consumption with the adoptation of questionnaires, literature search, news research and other methods from the perspectives of social environment, school environment, family environment and legal environment. It is hoped that the findings of this paper can contribute to the building of a sound consumption environment in colleges and universities.