Image Promotion of Lebu Sishu Tourist Supermarket on New Media

摘要

In the information era, new media has a great impact on traditional media at a high speed. Now, new media has changed the way people use the media and makes people's life more convenient. The development of technology determines in what direction the media industry is developing. New media will become a mainstream in the future media industry. In the new era, the tourism industry as a tertiary industry has developed rapidly with the new media. The new media mainly including smartphones and the Internet offers a wider platform for promotion and marketing of tourism products. This paper mainly explains how to utilize new media as a medium to publicize Lebu Sishu tourist supermarket and image design and promotion of new media. Above all, it lets the audience know about image, function, and other aspects of Lebu Sishu tourist supermarket in the way of publicizing through the combination of new media and traditional media.