A Comparative Analysis on the Value Creation Research Modes of Creative Industries ——A Literatures Review

摘要

The purpose of the article is to compare value creation research modes of creative industries from a literatures review. Research modes can be divided into three: research mode with focus on value creation linear work, research mode with focus on value creation network, and research mode with focus on value creation system. According to the comparing of the key strategies of three research modes combing with characteristics of creative industries, this article put forward that the value ecosystem is the most proper research mode to study the value creation of creative industries.