A Research on Application of Mobile Commerce in Logistics Industry

摘要

The rapid development of mobile commerce (m-commerce) has profound influence on logistics industry. Firstly, through analysis that combines m-commerce and the logistics industry, the paper draws a conclusion that main m-commerce applications in logistics industry include cargo tracking, mobile inventory management, vehicle positioning and M2M (machine to machine) mobile services. Then, we think traditional logistics has entered the stage of electronic commerce logistics and is turning into the stage of m-commerce logistics gradually after analyzing relation between m-commerce and logistics. As m-commerce logistics differs from traditional logistics, there is unique operation process of m-commerce in logistics industry. Finally, from the perspective of value chain, the paper points out that there are three mobile commerce models including B2E (business to employee), B2B (business to business) and B2C (business to customer).