Effective Website Design and Search Engine Marketing for Today's Forest Products Professionals

摘要

"A Forest Products Pro Tour of the Internet" is a two-tiered approach from the perspective of the: 1) Forest Products Pro and 2) Treaters. There are proven Internet marketing techniques geared specifically to the building industry to help increase your web site's traffic, usage and profitability. Designing a functional web site begins with the site's architecture and content is king. Internet is pull-through marketing, not push. It's important to know your audience, and this begins with assuring they know how to find you and that you are providing current information. Start by registering a domain name and sticking with it. Assuring you provide timely information involves keeping your site up to date. A good web site is never finished... just live.