Online-Questionnaire Design: Establishing Guidelines and Evaluating Existing Support

摘要

As a new medium for questionnaire delivery, the internet has the potential to revolutionise the survey process. Online (web-based) questionnaires provide several advantages over traditional survey methods in terms of cost, speed, appearance, flexibility, functionality, and usability {1, 2], For instance, delivery is faster, responses are received more quickly, and data collection can be automated or accelerated [1-3], Online-questionnaires can also provide many capabilities not found in traditional paper-based questionnaires: they can include pop-up instructions and error messages; they can incorporate links; and it is possible to encode difficult skip patterns making such patterns virtually invisible to respondents.