Semiolinguistics of landscape design discourse

摘要

The article analyzes semiolinguistic system of landscape design discourse in English. The system represents the ways of changing human habitat in accordance with aesthetic and ethical standards of a particular historical period and ethnical region. Linguistic and semiotic aspects of the above-mentioned polycode discourse are being investigated: genres and their specificity, nominative groups and syntactic constructions, values and systems of signs (verbal, non-verbal and mixed). The authors pay special attention to the analysis of creolized texts and make an attempt to distinguish their genres (emblems, warning signs, etc.).