After a brief review of e-participation potentials, principles and practices, this paper develops an operational framework for the conduct of playful public participation experiences. The operational model captures the key elements of traditional planning processes, but uses technological-driven decision making tools techniques as well as a "playful" approach designed to capture the motivations of both public administrators and the participating public. The playful participation model is parameterized using both SWOT analysis and a Logical Framework Approach. The last part of the paper illustrates the operational model in a case study conducted in a South Italy city, Potenza, over the past 7 months, concerning planning of public spaces for young people.
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