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A Study on the Positioning of Online Games Using Multi-Dimensional Scaling

机译:使用多维缩放的网络游戏定位研究

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The game industry of South Korea has been well-known by its speedy innovation and development.By measuring the perceived distances of the top ten games,this study placed their positions scattered on a two-dimensional map using multi-dimensional scaling.For the purpose of a pilot study,we collected data from 197 online game users in South Korea.Based on the perception map that was drawn upon the data collected from game users,we further attempted to understand the axes that draw the conceptual lines separating online games.
机译:韩国的游戏行业是众所周知的,迅速创新和发展。测量前十场比赛的感知距离,这项研究将其使用多维缩放分散在二维地图上的位置。对于目的在试点研究中,我们从197年在韩国的在线游戏用户收集了数据。基于从游戏用户收集的数据绘制的感知地图,我们进一步尝试了解绘制分离在线游戏的概念线的轴。

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