UNITED WAY OF AMERICA ANNUAL CAMPAIGN CONTRIBUTION FORECASTING FOR MAJOR CITIES

摘要

United Way of America is the largest non-profit, private community solutions provider. It raises money from individual contributions, mostly from salaried employees, and uses these funds to support local initiatives. This teaching case employs statistical forecasting methods to analyze collection patterns in 34 local communities served by the United Way. The purpose of this case is to allow students to utilize forecasting tools, such as Simple Linear Regression and Multiple Linear Regression to estimate future annual contributions and to evaluate the impact of adverse managerial and economic factors.