This paper describes an exemplary conservation accountability system for a major municipal electric utility in the Pacific Northwest. Systematic conservation reporting mechanisms provide multiple benefits to the energy utility and, by extension, to any organization providing utility demand-side management services. The foundations for excellent conservation accomplishment reporting are laid in reliable financial accounting and program database systems, in deliberate program evaluations, in annual program performance audits, and in structured tools for generating higher level summaries. These tools are given added value by regular, cumulative reporting and publication. The historical perspective afforded by these mechanisms allows for informed projections of technical potential served and unserved, and pinpoints emerging trends and gaps in service. A systematic approach to accountability reporting hands managers a persuasive tool that establishes credibility, documents strategic achievements, explains conclusions and decisions, and guides policy.
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