How to work with the Trade Press Eight keys to getting your releases and papers published

摘要

Nothing can be more rewarding (or frustrating) than working with a trade magazine's editorial department. A solid working relationship with the trade press enables individuals and companies to deliver their business and technological news, ideas, accomplishments and opinions to the masses in a timely manner and with relative ease. A basic understanding of how trade press editors perform their duties and how editorial departments function allows business marketers to achieve their goals. What follows are eight key points that will help you put your best foot forward in the trade press.