Designing Gardenia-Inspired Cultural Products

摘要

Recently, Taiwan's community development has shifted toward emphasizing local cultural characteristics, where local handicrafts and agricultural products have been the primary drivers of the development of local specialty industries. From 1920s to 1940s, many residents of the Fuzhou area of Banqiao in what is now New Taipei City relied on the fragrant flower industry (i.e., growing gardenia, Gardenia jasminoides) as their primary source of income. This study used gardenia as a basis to transfer local culture into cultural codes before designing a series of gardenia-inspired cultural products. Finally, this study performed questionnaire analysis to determine perceptions of the cultural products; the results may serve as a reference for future design studies.