Private E-Marketplace Model for SMEs

摘要

SMEs are recognized as part of the nation's economy and the contribution of SMEs to employment and building a populist economy has been proven in several studies. However, there are many limitations faced by SMEs where currently many SMEs cannot survive and close their businesses. One of the factors that hinders the development of SMEs is the inability of SMEs to compete so that SMEs products do not sell well in the market. The research method uses a qualitative approach by conducting observations and discussions about selling via e-marketplace for SMEs. This study aims to help SMEs sell their products in the SME community market so that competitive SME products are limited to SME products in one community. The result of this research is a private e-marketplace model for SMEs.