Dynamic capabilities and business model: An analysis of radical innovation inside midsized and large companies in Brazil

摘要

Theories on innovation management argue that the life cycle of radical innovation projects is different from life cycle of incremental innovation projects, as the last one have higher risks and uncertainties. As a result, the skills that a business needs to develop innovation are directly related if they are incremental or radical. Many discussions on radical innovation theme are focused on large companies or startups, but few extent discusses to medium-sized enterprises. In this work, we selected two cases of Brazilian companies in the textile sector, one of a large company and other of a midsize one, in order to draw a comparison between them, considering that they compete in a new market with similar technologies, but with diferente sizes. The main dynamic capabilities identified were: ability to manage uncertainties; ability to create and participate in networks, ability to attract external resources; attract and retain innovative people; adaptability and strategic flexibility. These are the dynamic capabilities that had different grades of influences in innovation of both companies. However, the size and knowledge about the market did not influenced in their capabilities and ability to field of technology, but in the way they explore and communicate the innovation and their business model selection.