In the wake of awareness for health issues, people have paid more and more attention to the health investment for themselves. In recent years, joining the fitness clubs has been a popular way for people to invest health. Fitness clubs' investment environment has a significant impact on the health investment benefit of the consumers and profit of fitness clubs. Therefore, fitness clubs' investment environment is an important issue of common concern to the consumers and insiders. In order to provide necessary information for the consumers and the fitness clubs, this study conducted a field survey on part of the small and medium sized fitness clubs in Wuhan. We analyzed these clubs' fitness items, profit brought by the investment intention of consumers and its investment environment' practical utility and value for the consumers.
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