Motivation-Based Game Design: A Framework for Evaluating Engagement Potential

摘要

Video games excel at capturing and maintaining the interest of players all around the world. However, actually moving a game from an initial concept to an attention-grabbing best-seller is quite a difficult and unlikely event. Even though the best games seem to have an almost magical ability to generate engagement among players, the vast majority of games fall far short of this mark. Likewise, many serious games and gamified products have considerable difficulty achieving their desired levels of engagement. Success with in these areas can be even more elusive as they are burdened with some disadvantages of traditional games without being able to leverage all of the advantages. This paper presents a motivation-based framework intended to evaluate the engagement potential of a game design, whether it be a traditional game, serious game, or gamified product.