SWOT analysis on the development of sport events tourist resources in Shanghai

摘要

@@ Introduction Sports tours have already formed a huge market in western countries. In China, sports tours have just emerged in recent years, but are developing quickly, with growth estimated at around 30-40% annually.Considered as an important part of the sports tours, the Sport Events Tour (SET) plays a significant role. Nowadays, as an international metropolis, Shanghai successfully receives more and more opportunities to hold world-class sporting events, such as Fl, ATP, Shanghai Golden Grand Prix, and Shanghai international Marathon.