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A CASE-BASED STUDY OF THE IMPACT OF E-COMMERCE ON CORPORATE VALUE CHAIN

机译:基于案例研究电子商务对企业价值链的影响

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The advent of electronic commerce has brought about astounding changes in the corporate environment and the way organizations conduct their business. One effective way to study these changes is to analyze the transformations that have occurred in the corporate value chain due to e-commerce. The purpose of this paper is to present cases of major companies in which value chain has significantly been revised to take advantage of e-commerce technologies. Major areas of value chain that have been affected are identified, and a summary of the findings from these case studies is presented.
机译:电子商务的出现带来了企业环境的令人惊讶的变化以及组织开展业务的方式。 研究这些变化的一种有效途径是分析由于电子商务为本的企业价值链中发生的转变。 本文的目的是展示主要公司的案例,其中价值链明显修订,以利用电子商务技术。 确定了受影响的主要价值链领域,并提出了这些案例研究的结果的摘要。

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