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A CASE-BASED STUDY OF THE IMPACT OF E-COMMERCE ON CORPORATE VALUE CHAIN

机译:基于案例的电子商务对企业价值链影响的研究

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The advent of electronic commerce has brought about astounding changes in the corporate environment and the way organizations conduct their business. One effective way to study these changes is to analyze the transformations that have occurred in the corporate value chain due to e-commerce. The purpose of this paper is to present cases of major companies in which value chain has significantly been revised to take advantage of e-commerce technologies. Major areas of value chain that have been affected are identified, and a summary of the findings from these case studies is presented.
机译:电子商务的出现带来了企业环境和组织开展业务方式的惊人变化。研究这些变化的一种有效方法是分析由于电子商务而在企业价值链中发生的转变。本文的目的是介绍主要公司的案例,在这些公司中,价值链已进行了重大修订以利用电子商务技术。确定了受影响的价值链的主要领域,并总结了这些案例研究的发现。

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