Enterprise Network Marketing Research Summary

摘要

The network marketing has lasting achievements to our country market economy's development, it has innovated the traditional commercial pattern, also changed the people tradition shopping way, especially to small and medium-sized enterprise development and progress positively promotion effect. To the enterprise, understands the network marketing, uses the network marketing well, already became the important way which the modern enterprise survives and continues to develop. Specially in the current financial crisis the survival and the development brings the huge impact for the enterprise under the big background, consumer's values transform, the profession competition to intensify day by day, cause "the network" this kind high speed, the interaction, the intelligence, the scope to be broad, the expense low new medium in the channel development, the multi-dimensional promotion, cherishes the people aspects and so on marketing appears more and more attractive.